Senior Lifecycle Marketing Manager

A fast-growing AI company building the world's largest AI companionship platform is looking for a Senior Lifecycle Marketing Manager to elevate their CRM strategy to new heights. With over 50 million users and growing, this role offers the opportunity to turn CRM into a major revenue channel by optimizing user conversion, increasing repeat purchases, and enhancing retention across various communication channels. You will report directly to the Co-founder and CMO, with significant autonomy to innovate and drive measurable growth at exceptional scale.

• Own one of the company’s biggest growth opportunities: lead the strategy and execution across the full CRM lifecycle, from onboarding and conversion through repeat purchasing, retention, and reactivation
• Find the growth hiding in our user base: use behavioral data to uncover where users lose interest, stop engaging, or miss an opportunity to purchase
• Crack the first-purchase challenge: create onboarding, abandoned-payment, offer, and follow-up journeys that turn more registered users into paying customers
• Keep users coming back: increase token purchases, repeat purchasing, retention, reactivation, and LTV through smarter segmentation, personalization, and timing
• Test big ideas quickly: build experiments, measure what genuinely moved the numbers, scale the winners, and turn each result into the next opportunity
• Make ambitious CRM ideas possible: work directly with Product, Data, Engineering, and Creative to improve the tooling, tracking, messages, offers, and reporting behind the channel

• 4 weeks (20 days) PTO
• Annual in-person meetup
• $100 monthly health insurance allowance
• Unlimited 1:1 sessions with psychologists & lifestyle experts (OpenUp)
• Co-working space budget (35 EUR / $40 per visit, up to twice monthly)
• Learning budget
• Company laptop & equipment ($250 monitor, $150 peripherals)
• Premium AI tools access